News

2014/02/20

By 2014, the Group will open 50 new stores on average per year in Brazil

South America, and more particularly Brazil, is a major growth driver for the 5àsec Group. With over 350 outlets spread across  the country, a hundred of which are located in the region of São Polo, and thirty or so in the region of Rio, 5àsec is an unchallenged leader in the Brazilian market.

In concrete terms, one out of every two dry cleaning outlet openings in the world will take place in this country, where the emergence of a middle class has entailed major changes in the dressing habits of the Brazilians.
5àsec has significantly strenghened its position in South America over the past two years, becoming number one in the whole South American market. The Group currently owns stores in Argentina and signed master franchise agreements in Chile, Mexico and Colombia.

Beyond South America, 5àsec has continued its international expansion since the beginning of the year 2000.

Leader in the dry cleaning industry in France- thanks to its red of 300 branches- 5àsec also operates all around Western, Central and Eastern Europe, and has sheduled to launch its first outlets shortly in the Balkans (Serbia, Croatia and Slovenia).
The Group also continues to expand its operations in North Africa. After having put a foothold in the Tunisian market in 2005, 5àsec opened its first store in Cairo last May.
Last but not least, already operating in Indonesia and India, 5àsec is now aiming at expanding its store network in the Asian market.